Why 60% of Nigerian Businesses Lose Customers

If your customers are hitting unanswered lines, endless “please hold on,” or get bumped from one agent to another…there’s a problem. You might not see it but every slow reply, every confusing policy, and every unanswered message is quietly driving your business to lose customers. Here’s what’s really happening, and how you can stop the leak before it’s too late. Poor First Impressions Slow Responses Imagine walking into a shop and nobody greets you for minutes. Online or offline, the effect is the same: people leave feeling ignored. Whether it’s an unanswered phone call, or a slow email reply, customers expect prompt attention. If they don’t get it, they’ll find someone who will give it to them. Unfriendly Service A smile, or friendly tone, goes a long way. Agents who sound bored or rushed push customers away. Training teams to listen, empathize, and solve problems quickly can turn hesitant visitors into loyal fans. Hidden Costs and Confusing Policies Surprise Fees No one likes hidden ...